I like reading good books. Duh! Who doesn’t?!
Well, the fine folks at No Starch Press have sent me two review copies of Darren Barefoot’s and Julie Szabo’s Friends with Benefits: A Social Media Marketing Handbook. Just as the title of the book suggests, the book does a fine job of outlining what social media is and how to get started with social media; perfect for the social media newbie and small business owner.
What I like about this book is that it’s pretty well structured and addresses the following:
- What social media marketing is and how to get started with a social media marketing campaign (from blog setup to marketing and engagement)
- How to find and engage with potential customers on the web
- How to make your website more social media friendly as opposed to that static website of yours
- How to respond to negative feedback on the web
- How to monitor discussions about your company/brand on the web
and more…
The Contest:
The rules are simple… Drop a comment below (tell me why you want it or just say hey) to get in on a drawing for a free copy of Friends with Benefits. One comment per person will be counted towards the contest and on Friday, December 11th, I’ll select a winner by random drawing. In the meantime, if you wanna grab yourself a copy of Friends with Benefits, by all means do…
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Me Me!
Hi Ricardo,
Thank you for sharing the extra copy with another fellow social media enthusiast.
This books seems to be very useful to anyone like me who is trying to educate themselves.
I am particularly interested in the area of using social media in helping brands present themselves, manage word of mouth and create a positive presence.
thanks 🙂
Hoda
I love what you are doing to share and connect with fellow new media professionals and enthusiasts. I haven't had the opportunity to read this book yet myself and I would love to be entered in the drawing. Keep up the good work Mr. Bueno! 🙂 *Two Enthusiastic Thumbs Up!!!*
What a great opening to social media. I'm looking for a text to use in a class as required text, Looking forward to hearing the feedback on it!
With a title like this it has to be good. Count me in.
Still trying to get a handle on how to approach small business use of social media and still leave time to actually DO some business! Any references like this can help put things in perspective.
Why: Because I want to read it.
Why: So I want have to buy. But I will buy it if I don't win it.
As a Marketing graduate, I could definitely find worth in this handbook. Being a lover of all things internet related and use social media constantly. I could use this book to broaden my horizons 🙂 Thanks for the opportunity/giveaway!
ahaha love the title!
I'm an underemployed marketing person at the moment. I'm a relative newbie to social media as a business tool and am looking for ways to educate myself on the subject. I'd love to read this book.
I'm an underemployed marketing person at the moment. I'm a relative newbie to social media as a business tool and am looking for ways to educate myself on the subject. I'd love to read this book.