I was on a marketing panel earlier this week called Real Estate Goes Digital. During our session, we talked briefly about video marketing in real estate and how there's an opportunity for doing some ...
Video
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How To Shoot Higher Quality Real Estate Videos (and Why It Matters for Your Business)
You know they say that shoppers who view video at onlineshoes.com are 45% more likely to purchase something (source: Internet Retailer). Press Releases that include video have a 500% increase in views ...
Fighting Through Your Creative Blocks
If you do any sort of creative work, you know what it feels like to get stuck sometimes. Today's video has some pretty solid advice on how to push through... Ira Glass on Storytelling from ...
How To Rapidly Grow Your Blog – Insights from Social Media Examiner
It's really quite amazing when you think about it. Mike Stelzner founded Social Media Examiner a short 18 months ago. Today,the site spans more than 75,000 email subscribers, 700,000 page-views per ...
Do You Have Your Own Video Commercial?
Video can be highly effective as a form of engaging web content. But all too often, it's just not done well. Online video has to be engaging before it can begin to be persuasive. Just think about ...
How To Use Categories Effectively On Your Blog
Yesterday I shared some tips on the Diverse Solutions blog for how to use blog categories more effectively. Today, I thought I'd share a little video outlining my process (cuz you know, some people ...
5 TED Talks Worth Watching
From the TED website: "TED is a small nonprofit devoted to Ideas Worth Spreading. It started out (in 1984) as a conference bringing together people from three worlds: Technology, Entertainment, ...
Create Your Own Google Search Story with YouTube’s Video Director
I stumbled upon this today and thought it was pretty cool. You can create your own Google Search Story using Youtube's Video Director. All you have to do is enter some search terms, define the type of ...
4 Ways to Use Video Creatively for Business
Today I'm giving a talk in Malibu titled Video for REALTORS®: how real estate agents can effectively use video to market their business. I'm joined by the smarty Laurie March (Chief Designer at ...
On Managing Online Forums
We're launching a new forum soon... New Media Answers. The purpose is simple. We're aiming to create a space to answer your daily social media & technology questions. You ask the questions. And ...
Gary Vaynerchuk Talks About Passion & Building Your Personal Brand
This one's an oldie but a goodie. Gary Vaynerchuk talks about passion and building your personal brand in the social media space at the 2008 Web 2.0 Expo in New York. My favorite line: If you're ...
Putting the Fun Back In Work
I came across this quote the other day and I think of it every day in everything that I do: When you have a Job, the day doesn't go by fast enough. When you have a Career, there's not enough hours in ...