Why is it that some real estate blogs find content marketing success right away while others don't? I often tell real estate agents that starting a real estate blog is a long-term ...
Real Estate Blogging
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How Often Should You Blog?
The short answer is this... As often as you have something useful to say. No data to show you what time of day is a good time. No stats to show you how many days per week you should post ...
Think Like Your Customer
Most real estate websites suck because they're not designed for the consumer. Instead, they're designed around features and other items the agent thinks is important rather than what's best for the ...
5 Steps To Becoming The Local Market Expert
To rank well, build a site so fantastic that it makes you an authority in your niche. - Matt Cutts, Head of the Google Web Spam Team In real estate, every agent is competing to position themselves as ...
Add Stronger Call To Actions To Your Real Estate Site With Colored Content Boxes
Often times, the answer to getting more registrations on your IDX powered website is to simply better communicate the benefits of registerting and creating an account. It's not always obvious to ...
5 Smart Examples of Effective Calls To Action You Should Copy for Your Real Estate Website
A Call To Action is simply messaging that drives a site visitor to do something - fill out a form, opt-in to a mailing list, et cetera. Without a strong Call To Action, site visitors may not feel ...
How To Add Google Author Tags To Your Real Estate Blog for Improved Search Results
When you perform a search on Google for something, and you see a bunch of results, then one that has a profile image, which link are you most likely to click? No doubt, the one with the profile ...
Breathe Life Into Your Real Estate Blog By Recycling Your Old Content
Once you've authored a real estate blog for several months or more, what you end up with is this very big database of F.A.Q.'s. Answers to consumer's every day questions about buying and selling ...
How To Create a Community Landing Page That Converts
94% of homebuyers start their home search online. They're not only searching homes for sale, they're also looking for information about the local community: things to do, best neighborhoods to live ...
A Quick-Start Guide To Building a Successful Real Estate Blog
Real Estate is a highly competitive market. (So is blogging about real estate). Most real estate agents know that blogging is well worth the effort but they give up before ever really reaping the ...
12 Blog Content Ideas To Fire Up Your Real Estate Blog
Successful blogging takes an investment of time and energy. A commitment to creating content often and consistently. The more consistent and useful your content, the quicker you'll develop an ...
5 Types of Must-Have Content for Your Real Estate Blog
There are two types of content: Content that attracts, engages and converts site visitors into customers. And, Filler content. Content that you write just for the sake of writing ...