Lead with something useful to solve consumer problems. It's really pretty straightforward. All good marketing does 1 of 3 things first: It Educates It Entertains It Inspires Nobody cares ...
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Marketing
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12 Ways To Improve Your Marketing in 2011
It's a new year and so far, we're off to a great start. Rather than writing out my goals for the new year, I've written three words that I'm going to use to guide my actions this year. In this post, I ...
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From Los Angeles to Vegas in the @Audi A8
This year I asked Santa Claus for an Audi A8. Sadly, he didn't bring me one (maybe next year). Although Santa didn't deliver, the folks at Klout and Audi hooked me up with one for a few days and we ...
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Create A Personal Landing Page with About.me
If you're looking to create a kick ass personal landing page for yourself, then the ever-so-popular and growing About.me portal has just opened up to the public this week and it makes creating a ...
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Is your design effective?
"Right and wrong do not exist in graphic design. There is only effective and non-effective communication." - Peter Bilak Look at your website, now back at me, now back at your website, now back at ...
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15 Ways To Market Your Blog Effectively
Writing remarkable content is half the battle. When you start a new blog, it's not exactly one of those: If you build it they will (automatically) come situations. It's the worst feeling when you ...
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Marketing is not a task!
That's what most people don't understand. Everything you do is marketing. From the guy who cleans the floors, to the customer service representative that answers the phone to help you with your ...
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Sorry We’re Closed
I look at a lot of real estate websites and blogs on a daily basis. Some agents don't have their number displayed at all. Others use Google Voice. My guess is they do this to take advantage of the ...
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Cirque Las Vegas – 7 Shows, 7 Unique Experiences
Cirque du Soleil has been doing a lot to connect with local bloggers and influencers in an effort to help spread the word about their various shows and the various brands that encompass each show. ...
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Open Home Pro iPad Real Estate App: A Real Estate Agent’s Best Friend
Here's an interesting app for the iPad designed for Real Estate Agents: Open Home Pro iPad Real Estate App. It allows you to easily collect information about a prospective client. You just punch in ...
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Most Marketing Is Unremarkable
Seth Godin says "most marketing is un-remarkable." I have to agree. I can't begin to tell you how many times I have to click on the un-subscribe button from someone's email marketing newsletter. One ...
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Forced IDX Registration vs. No Registration
Jonathan Dalton wrote an interesting post on forced IDX registrations (and how forcing registrations is smart business). His point was that by forcing registration, you are effectively pre-qualifying ...
