I've said it before, but it bears repeating ... The success of your real estate blog is dependent on your ability to create fresh new content, consistently over time. Think about it. Consumers are ...
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7 Content Renovation Tips for Creating A Better User Experience
Think back to a time when you visited a website looking for something but it was overly cluttered, loading slowly, and full of useless or irrelevant information. How did it make you feel? ...
5 Ways To Develop A Smarter Content Strategy In 2014
When you've had a website for several years and it just isn't converting at a high rate, it's tempting to want to scrap it and start over. But that isn't the answer to your problem. Instead, ...
My Three Words for 2014: Create, Service, Ship
I feel like last year was full of both successes and failures. But I also learned a lot, and grew a lot. I also ran 7+ races last year. 3 half marathons, 2 trail races, and 2 road races. As a ...
How To Tell If Your Marketing Is Screwed Up
As the year comes to a close you're probably busy with new ideas for how you're going to market your business come January. There's all kinds of different things you can do to bring in new ...
Beta Launch of Content Smarts Membership
On Wednesday, the day before Thanksgiving, I came to a realization and made a pretty big decision ... I'm an entrepreneur. I always have been and I always will be. On Thanksgiving day I had ...
How To Build An Internal Company Website Using Premise
Copyblogger is taking their popular WordPress membership and landing page plugin off the market today ... forever! It's your last chance to buy it for a low one-time fee of $95. ==> Check out the ...
The Passion Conversation: How To Get People To Fall In Love With Your Business
Robbin Phillips is the President of Brains on Fire and co-author of two books, Brains on Fire and The Passion Conversation. Her work centers around inspiring and creating word of mouth movements ...
Why Most Companies Fail At Content Marketing
Executing an effective content strategy is a marathon, not a sprint. Like exercise, if you want to see results, you have to put in the work. You know it's important, and you don't doubt it'll ...
The (Not-So-Simple) Secret To Getting More Customers From Your Blog
First, don't think of it as marketing. Think of it as nothing more than delivering useful advice. Fill your website with everything you possibly know about your subject. If you're in real estate, ...
Get the Most Out of Your Google Analytics By Using Custom Dashboards
Most people get overwhelmed when it comes time to analyze their website statistics. Bounce rate. Goals. Conversion path. WHAT DOES IT ALL MEAN?! Really though, it can be a little ...
How To Kill Writer’s Block and Become A Master Copywriter
By now you already know that executing an effective content marketing strategy requires that you create fresh new content consistently over time. The more content you create, the better. It ...