People (especially REALTORS®) always ask me what Theme I recommend for WordPress. Today Diane Brooks Tweeted the following: Well, I shot a quick screencast to show you why I like Genesis, in ...
Article
Blog
Blog – Sign up to get regular podcast episodes, how-to articles, webinar updates & more.
Article
You Suck At Social Media If…
I think people often times forget to put the social in Social Media (social media's most powerful element). In fact, I asked you to finish the following sentence... You suck at social media if ...
Article
How To Engage Customers & Ignite Your Business w/C.C. Chapman & Ann Handley
This week, I had the great pleasure of speaking with two people whose time and knowledge I greatly respect: C.C. Chapman (Founder, Digital Dads) & Ann Handley (Chief Content Officer, ...
Article
Take Off Your Marketing Hat
Imagine walking into a room and shouting how awesome you are and how awesome your product is. Or walking past a total stranger, jumping out right in front of them and yelling at them to buy your ...
Article
Smoking costs the United States over $150 billion annually in health care costs
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Vivamus laoreet sodales nunc, porttitor vehicula nisl elementum eget. Sed feugiat tristique tellus ac cursus. Duis nec leo at enim egestas ...
Article
Taking The Book A Week Challenge
Inspired by Julien Smith's Book A Week Challenge, I'm posting a list of the books that I intend to read throughout 2011. As I work on the editorial calendar and outline my blogging goals and ...
Article
How To Use Categories Effectively On Your Blog
Yesterday I shared some tips on the Diverse Solutions blog for how to use blog categories more effectively. Today, I thought I'd share a little video outlining my process (cuz you know, some people ...
Article
The Secret To Marketing Yourself Effectively
Lead with something useful to solve consumer problems. It's really pretty straightforward. All good marketing does 1 of 3 things first: It Educates It Entertains It Inspires Nobody cares ...
Article
Post Titles: Do Keywords Really Matter This Much?
First impressions matter. They really do. When you write a headline (your post title) and you share that headline through your social networks, you're making an impression. You're giving potential ...
Article
12 Ways To Improve Your Marketing in 2011
It's a new year and so far, we're off to a great start. Rather than writing out my goals for the new year, I've written three words that I'm going to use to guide my actions this year. In this post, I ...
Article
Teaching WordPress for Real Estate at Beverly Hills Association of REALTORS® (BHAOR)
On January 19th, I'm joining Jerel Taylor from American Trust Escrow to teach a course on using the WordPress blogging platform as an effective real estate marketing tool. We'll cover the basics of ...
Article
My 3 Words for 2011
I'm taking Chris Brogan's lead on this one and coming up with 3 words to guide me in the new year. I don't do new years resolutions. But I do have a sense of what I want to accomplish in the new year. ...
