I talk to real estate agents about their websites and IDX just about every day. I've reviewed hundreds of sites and if there's one piece of advice I could give to most agents to improve the ...
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5 Harsh Realities of Content Marketing for Real Estate
Content marketing is the art of creating and sharing valuable content that attracts and converts prospects into customers. In real estate, that means creating and sharing valuable content about the ...
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How To Build A High Ranking Authority Real Estate Website
Most real estate agents that I speak to who want to start a blog often fall into the trap of thinking two things: That an indexable IDX alone is going to get their website to rank on page 1 of ...
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A 5-Step Process for Writing A Quality Real Estate Blog Post
Sometimes, we sit down to write and can't think of anything to write about. We sit there and we ask ourselves, "where should I start?" What should I say?" We sit there, staring at the blank ...
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Introducing 5 Things: What’s Hot In Marketing & Real Estate This Week
Welcome to 5 Things. Every week, I'll share 5 things that I think you should look at related to content strategy, what's going on in real estate, and useful apps I think you should check ...
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Introducing the AgentPress Content Library (Smart Content Marketing Solutions for Real Estate)
Content marketing is the art of creating and sharing valuable content that attracts and converts prospects into customers. In real estate, that means creating and sharing valuable content about the ...
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How To Build A Better Business Online…the Human Business Way
A relationship minded business, is a better business. Why? Because it puts the customer first. And that makes you referable. So today, I thought I'd talk to marketing expert Chris Brogan, ...
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A Simple 5-Step Formula for Writing Effective Online Real Estate Content That Converts
Why is it that some real estate blogs find content marketing success right away while others don't? I often tell real estate agents that starting a real estate blog is a long-term ...
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Malibu Half-Marathon: Mission Accomplished
I started running (again) in August. 2-3 miles per day mostly out around some local trails and a few beach runs. I say "again," because running is something I've always enjoyed doing. It's just, I ...
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Are You Making Things Happen, Or Just Making Noise?
The Impact Equation is all about launching ideas, building a platform and injecting the "human" element into your interactions to build relationships that will help you grow. But how do you build a ...
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How Often Should You Blog?
The short answer is this... As often as you have something useful to say. No data to show you what time of day is a good time. No stats to show you how many days per week you should post ...
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Think Like Your Customer
Most real estate websites suck because they're not designed for the consumer. Instead, they're designed around features and other items the agent thinks is important rather than what's best for the ...
